We deliver a seamless and one-stop service to build sustainable markets for our vendors and make ourselves accountable for results.
We do this by creating consistent end user demand for our partner channel, combined with all the services you’d expect from an established distribution partner.
Because Security Matters

Activating Markets
Our Market Activation Programme (MAP) is unique.
MAP is a continual process that centres on building value-chain communities.
Our added value comes from working with vendors to develop in-market strategies aimed at building strong buyer communities and relationships. We then drive demand for them via our channel partners.
Because we own the end-to-end demand generation process, we can be accountable for sales performance and, facilitated by our significant investment in marketing and channel automation technologies, we offer full transparency and analytics throughout.
Making Global Markets Local
All markets are different.
We operate across the globe and understand all markets are different – culturally, economically and in level of maturity. We’ll work with you to determine your individual market goals and deliver a clear programme to achieve them.


Distribution
Whether or not you join our Market Activation Programme, we offer all the traditional baseline Distribution services you’d expect.
These include access to technical expertise, product specialists, sales resource, channel enablement and financial services.
Managed Security Service
Our Triple A-Rated Security Framework of technologies and services address increasing demands for more effective cyber security.
We offer access to a suite of managed security services for our channel partners to add value to their customers and grow their own revenues.
- Assess – Better understand the security landscape
- Advise – A trusted advisor who can recommend a best-in-class approach
- Apply – Offer implementation and ongoing management
